| Andrew C. Billings is executive director of the Alabama Program in Sports Communication and Ronald Reagan Chair of Broadcasting in the Department of Journalism & Creative Media at the University of Alabama. Melvin Lewis is assistant professor in the Department of Human Nutrition and Hospitality Management and Fellow of the Alabama Program in Sports Communication at The University of Alabama. Andrew C. Billings is executive director of the Alabama Program in Sports Communication and Ronald Reagan Chair of Broadcasting in the Department of Journalism & Creative Media at the University of Alabama. Danielle Sarver Coombs is Associate Professor and Programme Director of Branding and Communication at the University for the Creative Arts, UK. Previously, she was professor at the School of Media and Journalism at Kent State University, teaching a range of advertising courses including ones focused on introductions to advertising, understanding consumers, and copywriting. |