William Donaldson is an educator, author, businessman, systems thinker, husband, father, friend, and son who likes to think deeply and longitudinally about ideas big and small. He is an Associate Professor of Management at Christopher Newport University. Willy has over 35 years of experience as a Board member and President and has been CEO of eight companies including a publicly traded company and an international joint venture. Willy is the Founder and President of Strategic Venture Planning, a management-consulting firm that assists boards, investors, and senior management teams maximize results. His experience runs from start-up to Fortune 500 companies, from private to public companies, from services to manufacturing, from low to high-tech, and from for profit to not for profit entities. He is the author of Simple Complexity. Willy resides in Newport News, VA.