It's time to take the fear and frustration out of social media.In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility.Social media changed the world-and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before-online video, web audio, teleseminars, and more-plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.By using the powerful strategies in The Essential Social Media Marketing Handbook, you will:Jump ahead of the competition.Expand your visibility and influence as a leader in your industry.Increase your expert credibility and create powerful new ways to collaborate.Build your brand into a powerhouse.Maximize your profit-making potential.