Todd Radom is a designer, sports branding expert, and writer. His three and a half decades of work in baseball have helped define the look of the sport, both at home and around the globe. He has been profiled or quoted in numerous publications and has been a regular weekly guest on the ESPN's Baseball Tonight podcast since 2015. Radom is the author of Winning Ugly: A Visual History of Baseball's Most Unique Uniforms and co-author of Fabric of the Game: The Stories Behind the NHL's Names, Logos, and Uniforms (with Chris Creamer). In 2024, Todd was honored by Topps with inclusion in their Allen & Ginter baseball card set. A native New Yorker, he currently resides in Philadelphia.